Did you know that your customers’ perceptions of how your ecommerce business treats them can influence their purchasing habits and loyalty? Well, it matters how a customer feels about your business.
Although ecommerce is a difficult industry to operate in, companies like Amazon have shown the world that anything is possible if only your business focuses on customer satisfaction.
According to statistics, in 2020, approximately 87% of people in the UK were making purchases online. This implies that more and more people are moving to online shops.
Therefore, as a retailer, if you’re looking to improve customer service in ecommerce and stand out in the crowded online marketplace, you need to give your customers a great experience—speed, consistency, convenience, and friendliness.
Here are ten tips to help you improve customer service for your e-commerce business:1. Using a Powerful Ecommerce Platform
Create a good foundation for your online business by setting up an ecommerce platform to launch, host, and manage your online stores. It allows you to conduct seamless operations and satisfy your customers.
You can opt for an already developed platform like BigCommerce or hire an ecommerce website development expert to get you started.
2. Quick Response to Queries
When a customer contacts you with a query, make sure you respond to them quickly. A quick response shows that you are responsive and interested in solving their problem.
3. Make It Easy for Customers to Contact You
Make sure your ecommerce website design is easy to find and use, and make it clear where customers can find your contact information. This way, customers will easily get in touch with you no matter what device they use.
4. Offer Free Shipping For Some Orders
Many ecommerce businesses offer free shipping on orders over a certain value, which is an excellent way of attracting customers.
5. Keep Your Prices Competitive
Don’t charge too much for your products. Make it easier for customers to buy from you, and they won’t feel tempted to look at other alternatives.
6. Occasionally Offer Discounts
Offering occasional discounts on your products is a great way of attracting new customers and keeping old ones happy. You can also offer different discounts depending on the time of year or the type of product you are selling.
7. Customer Satisfaction Surveys
Many e-commerce businesses carry out customer satisfaction surveys to measure how happy customers are with their experience. Such surveys can help you improve your service and ensure that you provide the best possible experience for your customers.
8. Keep Your Website Updated and Fresh
Besides e-commerce website development, you need to keep your site up to date and fresh so that it looks attractive and provides a good user experience. An updated website generally attracts more visitors and keeps your existing customers happy.
9. Encourage Customer Feedback
Encourage your customers to give you feedback on the products and services you provide. This way, you will improve your product offerings and ensure that everyone who purchases from you is satisfied with their experience.
10. Compliant with National Regulations
When setting up your e-commerce platform, make sure it’s compliant with all of the relevant national regulations to ensure your business is running smoothly.
Calashock is a global e-commerce agency and BigCommerce Elite agency partner with over a decade of experience and operations across Europe and North America. If you have any questions, feel free to contact us